Marketplace Bootcamp

Developed an educational course on launching a marketplace, featuring eight lessons taught by seven guest speakers. To create the course material, we partnered with Marketplace Studio, a company specializing in the design and development of marketplaces.

Year
2024

Company
Nautical Commerce

About the project

The objectives of Marketplace Bootcamp were to build trust with our ICP through education, improve brand exposure through partnerships, and generate high-intent leads.

Results:

  • 23% of leads from the bootcamp converted to product sign-ups

The details

As part of the campaign, I created SEO-optimized blog posts for each lesson and published free templates on the website to complement the course content.

Below are a couple samples of the course content.